100 Book Reviews at Senteo.net for the Banking Industry. We did it !!

We are happy to announce an additional 10 new book reviews to our Recommended Reading List for Customer Experience, Customer Relationship Management and Loyalty topics. Launched in March 2013, this new addition adds up to a total of 100 book reviews, which we promised in mid-2013. We are happy to have reached this milestone, but […]

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Worried About Building Loyal Customer Relationships? Don’t miss this workshop on Relationship-Centric Banking !

Joe Pine (co-author of The Experience Economy) and Michael Ruckman have put together a fast-paced and information packed 1-day workshop will help participants to explore the nature of relationships between banks and their customers. Michael and Joe will work from theory to practical applications to illustrate the steps to understanding and managing the quality of […]

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Senteo Offers More Webinars for Bankers

Senteo adds 3 banker webinars to its banking education calendar. The Senteo Online Education program provides a venue for financial services professionals to expand and hone their knowledge without the travel and time commitment of live events and certification courses. As a result, Senteo maintains a calendar of online educational events with some of the […]

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Joe Pine and Michael Ruckman Host a 1-Day Workshop On Relationship-Centric Banking

This fast-paced, information packed 1-day workshop will help participants to explore the nature of relationships between banks and their customers. Michael and Joe will work from theory to practical applications to illustrate the steps to understanding and managing the quality of customer relationships and building a loyal following of bank customers. Thursday, February 27, 2014 […]

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Senteo Announces Customer Experience Certification Course – March 19-21, 2014

Senteo is once again offering its popular Customer Experience Certification course March 19-21, 2014. There are limited spots, so we encourage you to sign up early. Learn how to integrate proven customer experience methodology in your business and enhance your personal knowledge about customer-centric best practices. Minimum requirement: two years of management experience in retail […]

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New Webinar – 5 Steps to Understanding and Managing Bank Customer Relationships

5 Steps to Understanding and Managing Bank Customer Relationships This webinar is for business managers as well as CRM project managers and all others that would benefit from insight on how banks can better manage customer relationships. This is not a technology presentation but rather an exploration of how banks must change their understanding of […]

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Bringing Customer Relationships Back into CRM Implementations

Bringing Customer Relationships Back into CRM Implementations Over the past decade, few banks have seen the rewards promised despite significant investments in CRM systems. A 2009 study by Forrester Research indicated that 47% of CRM project implementations in the U.S. fail in their initial attempt. While specific reasons can be cited, CRM failure is most […]

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15 New Book Reviews – Now a Total of 90 Book Reviews at Senteo.net for the Banking Industry

We are happy to announce 15 new book reviews to our Recommended Reading List for Customer Experience, Customer Relationship Management and Loyalty topics. Launched in March 2013, this new addition adds up to a total of 90 book reviews, and we hope to reach over 100 reviews by the end of the year. As a […]

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Joe Pine Explores the Future of Banking in Beyond Products and Services

Beyond “Products & Services” in Banking No industry has more commoditized itself over the past three decades than banking. Banks pushed people out of branches to use automatic teller machines in order to reduce personnel costs. They pushed them out of branches – the one physical space where they could actually control the experience provided […]

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Michael Ruckman Challenges Bankers to Be More Relationship Focused

Michael Ruckman Challenges Bankers to Be More Relationship Focused The Relationship Centric Bank Learning what your customers really want just might be the key to creating a relationship-centric bank. According to a Gallup survey in 2009, only about half of customers surveyed could strongly agree that their banks performed the sorts of actions that likely […]

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