• Ksenia posted an update in the group Group logo of Experiential Branding & Communications Experiential Branding & Communications 6 years, 2 months ago

    An Excellent example of experiential communications !!

    • Very creative! I wounder what kind of button could a bank make following the same idea

    • This type of ad is not cost effective at all. How would you set this up? What if someone was hit by one of your actors? And can you imagine rolling that banner up and planning out the sequence of events so everything syncs up? For a commercial maybe it works, but if you actually had this somewhere it is a nightmare.

    • Now this is pretty cool. Really awesome way to get some publicity out there, plus it’s in the middle of the streets so you know people will be around to see it.